The Hungry Minds Pop-up

The Hungry Minds Pop-up

Soho, New York city – July 4-27

Join Us
This Summer

Hungry Minds is making its physical debut with a month-long pop-up in New York’s iconic SoHo district, offering an experience built around curiosity, creativity, and connection.

Visitors will step into a richly styled space that feels part old-world bookshop, part cabinet of curiosities, surrounded by eclectic objects, ornate furnishings, and the comforting aroma of fresh coffee. Thousands of copies of The Book, our beautifully illustrated and genre-defying guide to rebuilding civilization, will fill the space. You’ll also have the opportunity to explore all Hungry Minds products, including a sneak peek at our upcoming title, The Last Book, before its debut in September.

The pop-up is also a chance to meet the founders face to face, ask questions, and get a deeper look at the stories, ideas, and philosophy behind Hungry Minds. Whether you’re new to our work or already part of our curious community, this is a moment to slow down, connect, and be part of something alive and imaginative in one of New York’s most iconic creative neighborhoods.

Details

Dates

July 4-27

Regular hours

Mon–Fri: 10 AM – 6 PM Sat–Sun: 11 AM – 7 PM

Special hours

Tuesday, July 8: 11 AM – 5 PM Wednesday, July 9: 10 AM – 4 PM

Location

SoHo, NYC 2 Rivington Street

Stay in the Loop

Sign up to receive updates via SMS during our NYC Pop-Up.

Meet The Founders

Ever wanted to talk with the minds behind The Book? During the pop-up, visitors can meet Timur, Seva and Artur, the team who brought it to life and built Hungry Minds from the ground up. Come grab a coffee and have a chat with them in person. They’ll be in the space on Sunday, July 6 and Friday, July 11, with exact times to be shared closer to the date.

values

A Preview
of The Last Book

Planet Earth is gone. Noah Kaplan, the last living human, rockets through the cosmos on an alien craft, away from the corner of the Milky Way we once called home, with nothing but time. He begins to write to remember who we were, what we created, what we believed, and what it all meant. Part diary, part illustrated encyclopedia, The Last Book is his attempt to preserve the story of us.

This summer in NYC, be among the first to flip through its pages before it reaches the rest of the world.

FAQ

Can I bring a guest?

Absolutely. The more hungry minds, the better.

Can I buy the last book?

The Last Book will be available as an in-store preview only. Visitors will be able to join the waitlist to be the first to know when it goes on sale.

What exclusives will be available at the pop-up store?

There will be limited-edition merch at the pop-up.

I can't make it to the pop-up, but want to buy a copy of The Book. What do I do?

Easy! Simply visit this page to purchase your copy today.